About JL Creative
At JL Creative, we help businesses bring their brand stories to life through captivating photography and video. Our goal is to create visual content that connects, inspires, and makes an impact.
Based in the UK and throughout Europe, we're a team of experienced creatives who have been helping brands communicate through powerful storytelling for more than 15 years. Our work has taken us from global cybersecurity summits in London and tech conferences in Costa Rica, to Fair Trade projects in South America, luxury safari lodge in Africa, and brand events in Berlin.
We're passionate about delivering vibrant, authentic imagery that captures the energy of every brief. Whether you need support for a single project or ongoing visual content, you can count on us to bring professionalism, creativity, and a touch of fun to everything we do.
Juliet Lemon
Founder, Lead Photographer & Videographer
Juliet is the founder of JL Creative and has worked as a full-time photographer and videographer for over 17 years. Based in London and often travelling across Europe and Sub-Saharan Africa, she combines corporate insight with creative flair to help businesses stand out through vibrant, engaging visual storytelling.
Juliet has photographed in 45 countries, covering everything from Formula 1 and the 24 Hours of Le Mans to Abercrombie & Kent's Around the World by Private Jet Wildlife Safari. Her clients include KPMG, Standard Bank, Trend Micro, TechUK, Audi, Aston Martin and the homeless charity Crisis.
Alongside large-scale corporate events and conferences, Juliet specialises in creating stunning lifestyle headshots and business portraits for startups and established teams, capturing people at their best with warmth and confidence.
When she's not working with corporate clients, Juliet can often be found documenting wildlife conservation projects, community initiatives and safari lodges across Africa. Her photography style is professional yet full of life, and her calm, positive energy ensures clients always feel at ease in front of the camera.
Andy Mac
Photographer & Filmmaker
After a successful career in advertising and marketing, Andy swapped briefs for a camera and has spent over a decade creating striking visuals for global brands. His background gives him a unique understanding of both creative strategy and client expectations.
Andy has photographed and filmed for royalty, celebrities, and leading brands in industries ranging from fashion and finance to luxury goods. His work has been published in Vogue, BBC, Netflix, ITV, Harper's Bazaar, The Hollywood Reporter and Hello!
An award-winning photographer and licensed drone pilot, Andy brings a cinematic eye and calm professionalism to every project, whether it's shot on land, in water, or from the sky.
Photographer of the Year (UK) 2021 - Global Excellence Award for Commercial Photography
Award for Excellence in Photography Training 2020
Commissioned to photograph a prestigious annual book project called Children of London, UK, every year since 2016 that is published for the King (previously for the Queen), the Lord Mayor of London and the Prime Minister. which raises tens of thousands of pounds each year for the London Great Ormond Street Hospital.
Ben Green
Videographer & Filmmaker
Ben is a highly skilled and experienced filmmaker of over 15 years, who specialises in corporate, event, podcast and branded content production. He offers full-service video production, from creative concept through to filming, editing and delivery, always with a sharp eye for storytelling and detail.
His high-profile client base includes Carolina Herrera, Jean Paul Gaultier, Shopify, The Perfume Shop and Renault Sport. His accolades include winning Nike's Media Apprenticeship in the UK, which kick-started his career in creative film production.
Ben has worked with leading sports brands, collaborated with top production teams and travelled extensively for his projects. His combination of creative flair, technical precision and strong business acumen ensures that every project delivers both stunning visuals and a great return on investment for his clients.
Rian Davidson
Photographer, Cinematographer & Brand Strategist
Rian is an award-winning photographer and filmmaker based between Barcelona, Berlin and London. For more than 15 years he's produced high-end campaigns and visual content for international brands, blending creativity with a strong sense of strategy.
His skills include concept development, casting, logistics, production and post-production. Rian's editorial work has been featured in Vogue, New York Magazine, Assouline Publishers and Condé Nast. His calm energy and creative direction ensure every project runs smoothly from first idea to final frame.
Carl Price
Digital Retoucher
Carl is our post-production perfectionist. With over 15 years of experience in the media industry, he has a meticulous eye for detail and a true talent for enhancing every image.
His clients include UEFA, The FA, McLaren, Bentley Racing and VW. Carl was also part of the creative team behind the official programmes for the London 2012 Olympics. Whether he's fine-tuning tones or polishing large-scale campaigns, Carl's work brings out the best in every photograph.